Business Storytelling

Uses storytelling to influence people and move them into action.

Need to get your point across? Get staff on board with change? Foster Collaboration? Increase Sales? Strengthen employee engagement? Build customer loyalty? Drive innovation and creativity? Capture best practices? Align people around a goal? This workshop empowers you to do this.

Learn how to harness the power of a good story to influence prospects, customers, colleagues, team members, sponsors and funders. Use stories to tap into their imagination and interest and translate facts and case studies into exciting concepts they can identify with.

•Get started with business storytelling – discover why organizations across a variety of industries have embraced storytelling, why it works and what it can do for you
•Create compelling stories – use tried and trusted methods for crafting compelling stories that engage listeners and quickly shift people into action
•Share your story – get the practical ins-and-outs of story sharing, best practices for telling stories, different media to use and how to keep stories fresh and alive
•Bring your story into work – dig into the nuts and bolts of the most popular and requested applications of stories in business, complete with how-to-steps, templates and examples

This workshop will provide valuable knowledge on a range of related topics:
Moving People to Action: Creating Compelling Stories
Tailoring Storytelling to Special Circumstances
Crafting and Polishing a Story
What to do about Data
Expanding & Contracting Your Story
Getting Comfortable telling stories
Moving Stories into Multiple Media
Incorporating Story in Your Organization

Please note:
All courses need a minimum number of students to run. If your course does not have enough students it will be cancelled prior to the commencement and you will be informed. For your convenience information about class cancellations or changes are made initially via email and SMS, please ensure these details are correct.

This course has no current classes. Please join the waiting list.